Lacoste Red!

Lacoste Red!

These advertisements are from Lacoste Red! (2010) the advertisements have a model in the foreground posing with a minimalist pop art background, by doing this it makes the model stand out from the background due to the colours used in both the background and clothes.


By having an unchanged model against a stylized background is something that I have experimented and is something that I want to carry on experimenting with my final images.


In this image it has a model posing mid-air against an orange background with a speech bubble which represents shouting, the white and black of the bubble contrasts with the orange which draws the eye, the green of the models pants also contrast with the orange which then guides the eye of the model.

The use of colour is something that I will experiment with my later shoots due to the rapeseed fields being yellow and the bottle of oil are orange so I will need to keep these colours separate or have either one stylised so they will contrast.


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